A Steady Organic Lift for CPW’s Digital Growth

CPW wanted sustainable online growth, and AdsCult’s clear SEO strategy helped them build a strong foundation and a steady flow of qualified leads.

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CPW

CPW is a growing consumer-focused brand that aims to strengthen its digital presence and attract customers through online channels.

B2B SEO

Stack We Used

The Challenge

CPW was in the early stages of building its digital business and needed to generate leads without depending on ads. Their website was new and lacked historical data, making it difficult to understand the behaviour of potential customers or identify strong keywords. With no prior SEO groundwork, the main challenge was to create a structure that could support consistent organic growth from the very beginning.

Our Approach

We developed a content-led plan that gave CPW’s website clarity and direction. New service pages were written to help users understand their offerings and to give search engines well-defined categories. The sitemap was updated to improve crawling and ensure that every important page was indexed correctly. Alongside this, we produced several blogs aimed at building authority, answering common search questions, and capturing early-stage user intent. These elements worked together to raise visibility and support gradual growth.

The Results

The progress was steady and visible month after month. CPW grew from no activity to more than 15 clicks a day within five months, showing strong early momentum for a new website. Impressions increased by 12x in the same period, reflecting broader reach and improved keyword coverage across their category.

A 12x rise in impressions in 5 months.

A clear indication of stronger search presence as more pages began appearing for key user queries.

A steady 0–15+ clicks a day in 5 months.

A sign of consistent early traction for a new website built through focused structure and content planning.

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