How We Amplified That Adorbs Hijab Reach

That Adorbs Hijab doubled its organic traffic within months and ranked for over 60 relevant keywords in the top 3!

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That Adorbs Hijab

That Adorbs Hijab offers premium quality Hijabs and modest wear online to women across India.

Ecommerce SEO

Stack We Used

The Challenge

That Adorbs Hijab struggled to gain visibility on Google for product-related searches. The website faced several issues, including poor site structure and low engagement, missing content across 24 category pages, and a lack of medium- and long-tail keyword targeting. Additionally, hundreds of product and collection pages were not indexed, limiting their search presence. Heavy reliance on paid ads increased acquisition costs, while most organic traffic came only from branded searches. A full SEO strategy was needed to address these gaps.

Our Approach

To boost That Adorbs Hijab’s online sales and organic visibility, AdsCult implemented a tailored e-commerce SEO strategy. We revamped the category page structure to improve navigation, targeted medium-difficulty keywords for quick wins, and created a clear SILO structure to enhance the user journey. At the same time, we built topical authority around the top three Hijab-related keywords to strengthen search relevance. These steps collectively improved indexing, increased traffic, and helped the brand attract more qualified customers online.

The Results

AdsCult’s SEO strategy delivered significant improvements for That Adorbs Hijab. With optimised category pages, better site structure, and targeted keyword strategies, more product and collection pages were indexed and visible on Google. Organic traffic grew steadily, reducing reliance on paid ads and lowering acquisition costs. The brand achieved higher engagement, improved search rankings, and increased visibility for key Hijab-related keywords. Overall, these efforts strengthened That Adorbs Hijab’s online presence and drove more qualified visitors to the website.

Website traffic grew threefold in just 5 months

Focused SEO campaigns and high-quality content helped That Adorbs Hijab achieve measurable results.

Impressions rose by 771% during the same period

Online visibility has strengthened, helping the brand reach more shoppers and dominate key Hijab-related searches.

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