Time Avenue
About
Time Avenue is a heritage luxury watch retailer in Mumbai that was started in 1998 and offers an exclusive selection of global luxury watch brands. It is one of India’s biggest Rolex retailers and offers an extensive collection of luxury Swiss automatic watches from world-recognized brands like Hublot, Breguet, Blancpain, Omega, Tag Heuer, etc.
Problems
Challenges
SInce their website was new, we had no previous data to set a base on. Our team had to start from scratch to build authority and create new collections for all of their 12 Swiss watch brands. With strict guidelines for certain brands, our team had to pay immense attention to detail and make sure the content highlights each brand’s uniqueness while being optimised for SOE. our scope for 50+ Collection pages went through a strict approval process
Solution
Here’s how AdsCult helped Time Avenue boost its rankings on Google and attract high-quality leads:
- Created a website architecture to contain all brands, gender-wise collections, and individual collections from each brand.
- Focused on writing 1000+ words per collection page and targeting 4-6 keywords.
- Generated quality backlinks plan to build authority.
- Added strategic internal links to improve navigation and content authority.
